Today I’d like to welcome Erica L. Satifka to the blog, chatting about her new release STAY CRAZY, which releases August 16 from Apex Publications.
After a breakdown at college landed Emmeline Kalberg in a mental hospital, she’s struggling to get her life on track. She’s back in her hometown and everyone knows she’scrazy, but the twelve pills she takes every day keep her anxiety and paranoia in check. So when a voice that calls itself Escodex begins talking to Em from a box of frozen chick nuggets, she’s sure that it’s real and not another hallucination. Well … pretty sure.
An evil entity is taking over the employees of Savertown USA, sucking out their energy so it can break into Escodex’s dimension. Escodex needs Em’s help to save his dimension and to keep hers from collapsing. But Em isn’t certain she wants to help Escodex. She has other things to worry about, like staying off the Savertown USA bowling team, busting her sister’s chops about her new found religion, and getting out of Clear Falls, PA.
When her coworkers start mysteriously dying, Em realizes that she may be the only one who can stop things from getting worse. Now she must convince her therapist she’s not having a relapse and keep her boss from firing her. All while getting her coworker Roger to help enact the plans Escodex conveys to her though the RFID chips in the Savertown USA products. It’s enough to make anyone StayCrazy.
Behind the Scenes of STAY CRAZY by Erica L. Satifka
I came up with the story of Stay Crazy while working at a certain small town big-box store that I’d rather not name, but just think of the most obvious American possibility. And while the aliens and interdimensional beings that infest the fictionalized big-box store of Savertown USA are pure speculation, essentially everything else about the store arises from real life.
Stay Crazy revolves around Em, a young woman with paranoid schizophrenia who goes to work at Savertown USA but gets more than she bargained for when paranormal beings start speaking to her. Because she also experiences voices and delusions unconnected to the store, she’s unsure whether these happenings are even real. The book takes place in Clear Falls, Pennsylvania, a fictional small town whose dying economy revolves around Savertown USA and other service industries. Em hates both the store and the town, but feels herself trapped, unable to return to college due to her illness. When the alien being starts killing off workers, she must join forces with a voice from another dimension to keep this universe from destruction.
My time working at the Store That Shall Not Be Named wasn’t nearly as eventful as that! Like Em, I worked in the frozen food section. The job was monotonous, involving the opening of large pallets of merchandise and the placing of said items on the shelves. Every day started with a corporate jingle, which I’m proud to say I never participated in. Just like at Savertown USA, the store manager read the stock report for the day and congratulated the workers, as if (to paraphrase Em), the work effort of a bunch of small-town rubes would impact the stock price. And as in the book, there’s intense rivalry between the workers in the grocery side of the store and the ones in general merchandise. (The feeling, both in the book and in reality, is that GM workers are a bunch of slackers.)
While Stay Crazy has a lot of important stuff to say about neurodiversity, it’s also intended to be something of a critique of capitalism. Whereas a town like Clear Falls may have supported dozens of small businesses once upon a time, the advent of Savertown USA with its unbeatable low prices directly caused the downtown stores to shutter. Local businesses gave way to one single megacorporation that funneled its profits not to members of the community, but to stockholders that wouldn’t even be able to find Clear Falls on a map. The workers, especially Em’s supervisor Judy Nguyen, realize on some level that the store is evil even if they can’t see the same monsters Em does. But what can they do? There’s nowhere else to work. This is a common situation in real life small towns.
Working at Store X was dreary and dehumanizing, but I’m glad I did it, and not just because Stay Crazy wouldn’t exist without that experience. Before I worked there I was political, but not really political. Over my six months with the store, I saw first-hand what happens when unions crumble and profit reigns over all. While I did escape from the store and the town, my hatred of big-box stores remained. I hope that readers of Stay Crazy who didn’t grow up in small towns can recognize the authenticity of Clear Falls and have empathy toward people caught like cogs in the corporate machine.